Rooster Support

ett bluehost x Order: 1839866315 Sep 30, 2025 Account Name: Arseni Riajski Account ID: 53951279 Payment Method: fay Product Name Price WordPress Professional Hosting $ 671.76 MAQUETTEFAS.COM 2 Year Term Sales Tax: $87.33 Items Purchased: 1 Total Price: $759.09

xe ° ian January20 lr “sg Ane Swart a, wa Ne Hi Guys, any feedback on this, how are we doing with this task? — v. ” ag ine @Anekie9623 I am updating this file, is there any client info need to 1. oil update quickly ? I am starting from the top. Can you check if we 23films.com is SSL yearly support? or where can I get this info my me self? 7:28AM

@ihousedesign.com . . 2026-10-28 on @ 90/100 Mailboxes : Free Business Email —

NS | NEW | [NEW | NEW | L NEW | NEW | namecheap Domains Hosting WordPress Email Marketing Tools Security TransfertoUs HelpCenter Acco £ ihousedesign.co rx) V ihousedesign.co Gm Rapeeedim V2! Add to cart

] : $92.98/yr + [=] adaveo.ai @ x Retail $92.98/y7 i Add to cart

ihouse internal tech support . QW @: 7 members, 2 online : - aan) @ From Jan 2024 to Sew 2024 29 mroritts) ’) ar) . =a 6 $3149 $503 84 r . ai hen ¥ From Nov 2024 to Sep 2024 le months! A : . erat Discount for payment indentification purposes 1 ($0.24) ($0,241 | ee ony Tota: $757.85 Py Amount Due (USD): $757.85 ; Please send us ¢ Zelle payment www zellepay com Our ID 4 ar@ihousedesgn com * | Altamatwvaty, you can tend an sloctranic payment ta our account’ Ke " Regular Checking 997 139 6440 re Transit / Routing number OZ1000089 Swatt Code Citius33 . Bey = https://next.waveapps.com/4e39ddd3-ff64-47be- | aac3-02ad66ce2a23/invoices/209241 1179136713055/view oy 2:49 PM W _- ea seme Arseni Ria a i> - oto Fie? c. ithink this willbe acceptable 9.59 pm Ww By « # ~=©do not use --- AG | Hosting a cid & origina are on our dropbox anyway 9.59 pm Ww . -—_— a = Arseni Ria - i sy AGI Ho: on ) be Photo “had - ° EE. old lables will be retained AFTER— 9.51 py Ww ae | er a a ne Mujtaba admin fg Arseni Ria eo @Mujtabaazaidi could you pls delete all of... a fr p Should I edit or delete @ihousedesign 24555) J a LA) es _ Arseni Ria — + ~Photo Um fo) @Mujtabaazaidi deleting is impossible for most labels 3.95 pyy w _ * oN : | | @Mujtabaazaidi 1) try to delete since it IS possible for SOME labels ea o& ey é & 1 3:05PM WY \ ‘Go . Ww i. i 2) if you cannot delete then ADD to the front "do not use —- " Ab rT edited 3:05 PM Me. zo ian =" see December 26,2025 |

Edit invoice #1469 July 2024 Business address and contact details, title, summary, and logo Vv Wie ore Casey Invoice number 1469 July 2024 Patrick Casey accounting@wearecasey.com posse. Edit We Are Casey - Choose a different customer number Invoice date 2024-07-23 ‘) Payment due 2024-08-07 6 Within 15 days O Edit columns Items Quantity Price Amount # ~=WeAreCasey | Misc wearecasey.tv / Issue with loading 1 150.00 $150.00 W images on site - a minimum fee View income account Tax Select a tax v _

23 next.waveapps.com/4e39ddd3-ff64-47be-aac3-02ad66ce2a23/invoices/2067196872388248287/view tr oOo go ‘9g B8B46HG@ & t& . Preview Builder 1 Preview Builder? Preview Builder 99 @ David Drebin— Ne... @ EchoThread Demo @ CallLog—iHouse.. @ CallLog—iHouse.. @ Day Signal — 202... » =) @ ihousedesign U: Invoice #1505 Online Payments ¢ON Create another invoice Oe

We Are Casey - inv. 1469 Assignee Ané Swart X Due date B} No due date Projects 1. + v _. Invoices from ihouse 2025 - over $800 to approve & send Overd No custom fields in this project Description :? https://next.waveapps.com/4e311/19ddd3-ff64-47be-aac3- 02ad66ce2a23/invoices/2044587698924028589/view

€ 727 GO MQM Sw roosterca xr @ + ROOSTER * EDITORS FEATURED WORK CONTACT Follow Us (9}

€ 2% BG MQ & coosterca/contact @ Facebook | Mijana.. ca My Tasksin my tea. @ MyJobs @ YourDesigns-Canva 3 Google (B YouTube (Ej CapCut |Video Edt. [J Morguefile free pho... @ Nitro Cloud = History @ Practical PHP: Mast. @ Search Commands” @ Learn HTM « ROOSTER = ot, — "PSST PRODUCTION Rooster Post Production 1s one of Torortos top commercial post peoducton companies, with more than 20 years of exper ence in off ne editing. Founced as a creat ve ed:itov.ai boutique, Rooster has built a reputation asa go to commerc:al editing house for agencies, directors, procuction companies, and brands across Canaga and internat onaily, Que award: + noing editors have been recopnied at Cannes lions, The One Show, and other major ntersatianal advertising festivals. Roosters editoral team ss a blend of seasoned editors and emerging ta ent. a! passionate storytellers dedicated to de wering exceptiona qua’ ly, creatrity. and innovation. Known for elevating create work through sharp instincts, steang pacing, aad close collavorat on with agency and product on partrers, Rooster has earned the trust of eading advertising agencies and global branes. These long standing relationships reflect Roosters stand ng as one of the most respected commercial editor.al companies i Torontes post production commur ty Our affliated company, Fort Yorw VFX, san industry leader in colour grading and visual effects We a so fac: itate post aud o through our partnersh ps3 with sound studios Reve i> Toronto This sllows us to create a seamless enc to end post-production experience from the ecit su.te to

Audit Results for rooster.ca Your page could be better Recommendations: 23

Rooster’s SEO is weak because Google can’t clearly understand what the site offers. It lacks proper titles, headings, structured content, and keyword targetirg, so it ranks poorly despite strong work. Fixing technical structure, adding service pages, FAQs, and schema will significantly imprave visibility. With focused eptimization, Rooster can realistically reach top local rankings in 32 6 months. e Fix tite, H1, headers ¢ Add service pages ¢ Implement schema e Add FAQs (GFO boost) ¢ Optimize keywords & images OO PA Ds

“ How YOU should price this (iHouse logic) « 1. One-time setup (MANDATORY) This is not monthly work. This is foundation build. Scope: ¢ full technical SEO fix * homepage rewrite « 4-6 service pages « schema implementation « FAQ system (20-30 questions) ¢ case study restructuring @ This is high-leverage work Price: $3,000 - $6,000 USD (one-time) Oo € If client is strong brand (like Rooster): VL — push closer to $5K-6K

A Home @+ Tech overview (Reports | Web 5) Exp ore \ / ° \ / @ Aaver-ising NN 4 View platforms gn Active usersy oy Browser ¥ Platform exactly matches ‘web @) - sorts ww iii Webview Safari (in-app) 7 Safari ma Firefox | Edge | A Samsung | Internet it] 20K 40K 60K & ‘ch traf... View browsers

fA Reports snapshot A) + Tech over Realtime overview © web Raaltime pages Life cycle aA RQ * Acquisition ee Overview User acquisition Traffic acquisition Non Google campaign Active users~ by Browser User acquisition cohorts ove Lead acquisition Webview — * Engagement Safari (in-app) | | » Monetization Safari || Retention Firefox | Edge | Search Console a Samsung | Internet » Search Console C Queries Googke organic search traf... User — a > User attributes Active users~ by App versio © Library & é

fi Life cycle A Ca | + I C) v Acquisition Qa Overview Active users~ User acquisition G . tet Android @ Traffic acquisition Webview Ch Non Google campaign rome Safari (in-app) User acquisition cohorts . Safari Lead acquisition Firefox >» Engagement Edge Samsung » Monetization Internet Retention Search Console A ~ Search Conscle Queries Active usersyv Google organic search traf... User “a » User attributes Overview Tech details © Library _ 01

Gmail Images $83 Your favorites ? @ ¢ Account Drive Business ... Gmail YouTube Gemini Maps Search Calendar ide News Photos Meet

a

oe. .©@ Lr SI2Z&GIT3) v 0) 8 Cowork < + New task © Projects Do a backup of [rooster.ca] (http//rooster.ca) website. Save it Ina W2 folder on © Scheduled Google Drive. & Live artifacts A Dispatch yd & Customize . . * Server is busy. Retrying now (attempt 1 of 10) siren tt

On 2026-03-05 01:28, Liz@ wrote: | was rereading this email and want to make sure the "thumbnails" grid isn't a small grid__The images need to be large enough to make creative decisions, meaning they should be 2 per row... similar to this: https://aimcreativestudios. slateapp.com/showreel/view/69a5a2a1cf268?_referer=shortlink&_rid=1c732a

SI2&GIT3. v Lwaereres Ualditindiag,. Mok AL Vaan Dae ea ded Lad OE, Lda DEOL tredi dd AL od. start_process > That's definitive. 157.173.208.215 is the live IP — and that's exactly the Hostinger FTP entry. Dreamhost is old. Now let me connect via FTP and see what's there: start_process > Connected. There's already a backup on the server: rooster.ca_oct24_2024.zip (847MB, from Oct 2024). That's the last backup. Latest file changes are from Nov 11, 2024. Before I do a full fresh download, a few quick decisions: 1. There's already a rooster .ca_oct24_2024.zip (847MB) on the server — should I just download that existing zip, or create a fresh zip of all files? Creating a fresh one would require zipping on the server first (I'd need SSH) or downloading everything (~1.5GB+ including node_modules). 2. Skip node_modules ? It's 792 subdirectories and huge — it’s auto-generated and doesn't need to be backed up. I'd recommend excluding it. 3. Google Drive "W2 folder" — which account? arsenir@gmail.com or ihousedesign.marketing@gmail.com? And is "W2" aspecific folder name or did you mean the "W" project archive folder? My recommendation: download the existing rooster.ca_oct24_2024.zip from the server (it's already a clean archive) and save it to Google Drive. The site hasn't changed since Nov 2024 so that zip is still current. Want me to do that? How do you know the site hasn't changed since November 2024? oD You're right, I don't know that — I was guessing based on the file modification dates in the FTP listing, which only shows when files were last modified on the server. That's not a reliable indicator of content changes. The correct approach is to create a fresh zip of the site files right now (excluding node_modules and the old zip to keep it manageable), download it, and that way we know for certain it's current as of today. To do that I need SSH access to run the zip command on the server. Do you have SSH credentials for 157.173.208.215 , or should I download the files directly via FTP?

¥ 2 complete site backup... @ MICHELLE CZUKAR X S Compiete site backup for rooster.ca Back. and save it to the wanted fpldee ea thee eafnennen bal SJIROOSTER = POST PRODUCTION Backing up inte the . workspace falder. Checking available toals 4 and running a full recursrve mirror. \ 3 ¢ “ i \ Using WS.'s weet to mirror the site into = the workspace. Creating an output folder and running the murror. m 0:06 / 3:08 O00 3 2 SCTREN FEC ————— Review WHITE RIBBON MY FRIEND, MAX HATE » MICHELLE CZUKAR BENSIMON BYRNE ANGIE BIRD Composer 2

> GB M $ && drvegoagle.com/arivestolders/ louZMAK SS metUZoL-nidGavog! td _kUSFSusp- deve link, & @ Facebook |Minena ft. My Tasks in my tea, = @ MyJobs @ YourDesigns—Cama S Google YouTube (BJ CapCut |Video Edit. [J Morguefite free pho. @ Nitro Cloud 9 Hestory @ Practical PHP: Mast. @ Search Commands’ @ Leam HTML & CSS L. » | Y Google Drive ° You need access Request access, or switch to an account with access. Learn more O Viewer © Commenter @® Editor | Message (optional) | You're signed in as S) Mirjanaruparl2@gmail.com }

C¥ Get answers from Drive + > Rooster backup withC... > rooster.ca-complete-mi... > @ Ask Gemini Summarize, analyze, and get up to speed with files in this folder. Name 4 QB rooster.ca fR START-PREVIEW.cmd

## TODOs Arseni e [] Competitor Research: Analyze the websites of companies currently ranking on page one for Toronto video editing to identify consistency (e.g., blogs, news feeds). e [] Draft Client Email: Write an email for Mira to send to Christina regarding the SEO plan (splitting on-site/off-site) and post it to Telegram for review. e [] Quote for Roseanne: Send a direct price quote for “Phase 1" to Roseanne to move the project forward. e [] Al Research: Use Claude Cowork to see if ranking factors for the specific niche can be further identified. Rian ¢ [] Code Review: Access the Rooster codebase to determine if the site can be launched in Codex and if the requested changes are manageable without Sergei. e [] Technical Tasks: Prepare to execute the following if the code check is successful: ¢ Swap Twitter icon for Linkedin. e Add LBB (Little Black Book) icon. e« Rename "Contact" section to "About Us." Mira e [] Interview Attendance: Join the upcoming interview call (with the candidate from South Africa) for at least 10 minutes. ¢ [] Client Communication: Once Arseni provides the draft, email Christina regarding the SEO options. ¢ [] Content Collection: Follow up with the client for the "About Us" text and services copy.

$y srooster.ca-complete-mirror

“+ > 2026PROJECT ARCHIVE > RoosterFTPmethod~ & fo) + Ask Gemini Summarize, analyze, and get up to speed with files in this folder. Name J Owner Date modified File size >= B3 ss rooster.ca_backup 2026-04-29 i) me 3:42 AM _ i Hl rooster.ca_2026-04-29.zip 2% @ ve 5:05 AM 350.8 MB 3 ftp_mirror_backup.py i) me 3:25 AM 5 KB i

“ROOSTER = MICHELLE CZUKAR me | _

Search models . MAX Mode ixed- Auto Efficiency vy & old Premium Intelligence Composer 2 @ Fast GPT-5.5 & Medium Codex 5.3 @ High Sonnet 4.6 @ Medium Opus 4.7 & Extra High Add Models Auto v re)

Rooster Architecture Report Objective: Map the Rooster codebase to identify injection points for SEO, content updates, navigation changes, and social icon/link updates. Area Primary Injection Point Navigation resources/js/components/MenuPanel.vue Contact page resources/js/components/Contacts.vue Server routes routes/web.php Client routes resources/js/router.js Head/meta output resources/views/spa.blade.php SEO builders app/Framework/Seo/Builder/*SeoBuilder.php Client meta updates resources/js/components/App.vue Social icons resources/js/components/social/icon/*.vue Executive Summary Rooster is a Laravel + Vue single-page application. Laravel builds and serves the initial state from CMS XML/JSON data, while Vue handles client-side rendering, navigation, route transitions, and dynamic head tag updates after page load. The strongest existing injection points are the CMS-derived menu/state generation, the SEOTools builder layer, and the Vue social icon component mapping. Task 1: Navigation And Contact Page Primary navigation is data-driven. The menu component loops through Vuex state rather than hardcoding each item. <router-link :to="menu.link">{{ menu.name }}</router-link> • Primary navigation component: resources/js/components/MenuPanel.vue • Menu state generation: app/Http/Controllers/HomeController.php • Generated state cache: storage/app/data.json • Laravel route registration: routes/web.php • Vue route registration: resources/js/router.js • Contact page source: resources/js/components/Contacts.vue Contact content is assembled from CMS sections under public/cms/data/MENU/CONTACT/. The ABOUT US CMS section already exists at public/cms/data/MENU/CONTACT/ABOUT US/. About Us Assessment Rooster Architecture Report Page 1  If About Us only needs to appear within the current Contact page, this is likely a content/state update because the CMS section already exists under Contact. If About Us must become its own top-level URL such as /about-us, this becomes a structural route update requiring changes to menu constants, route constants, Laravel routes, Vue menu constants, Vue routes, page rendering, and SEO builder selection. Task 2: Header And Metadata Management The global HTML head is generated in resources/views/spa.blade.php. The central server-side injection point is: {!! SEO::generate() !!} This uses the artesaos/seotools package configured in config/seotools.php. Server-side SEO is selected and built through SpaController, SeoDirectorFactory, SeoDirector, and the page-specific SeoBuilder classes. • Global defaults: app/Framework/Seo/Builder/AbstractSeoBuilder.php • Contact-specific meta: app/Framework/Seo/Builder/ContactSeoBuilder.php • Client-side meta updates: resources/js/components/App.vue After initial load, Vue updates existing title, description, and keywords tags by watching Vuex ui.seo. Page components call setSeo(...) using menu or editor SEO data. H1/H2 Assessment Meta titles and descriptions are centralized enough for programmatic updates. H1 and H2 tags are not globally managed; they are embedded directly in Vue components such as Editors.vue, FeaturedDetail.vue, EditorDetail.vue, News.vue, NewsDetail.vue, and MediaPlayer.vue. To manage H1/H2 values programmatically across pages, the app would need a heading data model or a shared page-heading component pattern. Rooster Architecture Report Page 2  Task 3: Icon Library And Social Links No FontAwesome dependency was found. The app uses inline Vue SVG components, auto-registered recursively from resources/js/app.js. Social icon rendering happens in resources/js/components/SocialList.vue. It maps each social slug to a component name. return capitalize(social.slug) + 'Icon' Existing social icon components live in resources/js/components/social/icon/: FacebookIcon.vue, InstagramIcon.vue, RssIcon.vue, and TwitterIcon.vue. The CMS stores social icon image URLs, but the current frontend ignores those assets and uses inline Vue SVG components instead. LinkedIn/LBB Recommendation • Add LinkedinIcon.vue and/or LbbIcon.vue in resources/js/components/social/icon/. • Activate or add the relevant CMS social entry with the correct name. • Use LINKEDIN to generate slug linkedin, resolving to LinkedinIcon. • Use LBB to generate slug lbb, resolving to LbbIcon. • Regenerate storage/app/data.json by running the app's /generate route or equivalent state refresh. Existing CSS should remain usable because the social styling targets SVG children generically via .socialList__link svg > *. Recommended Implementation Order 1. Decide whether About Us is a Contact section or a top-level route. 2. Update CMS/menu state and regenerate storage/app/data.json. 3. Add or update SEO JSON values for affected pages. 4. If top-level About Us is required, add Laravel and Vue route support. 5. Add LinkedinIcon.vue and/or LbbIcon.vue. 6. Activate or update social CMS entries. 7. Run the frontend build and verify menu, metadata, and social icon rendering. Conclusion Rooster already has workable hooks for SEO and content updates, but the codebase divides responsibility between CMS-generated Laravel state and Vue component rendering. Meta updates can be handled mostly through the existing SEO/state flow. H1/H2 updates and a standalone About Us route require more deliberate frontend structure. Rooster Architecture Report Page 3

WROOSTER EDITORS FEATURED WORK ABOUT US Follow Us in 3

DESIGN (iHOUSE MARKETING

This is a meaty one. Two things to call out before the playbook. because they shape everything else: Reframe the targets. "Post production," "editing," and "video editing” as standalone terms are not winnable in AI answers — those queries surface global SaaS tools (Adobe, Final Cut, DaVinci) and Wikipedia definitions, not boutique editorial houses. The actually winnable, high-intent queries for Rooster are the geo- and category-modified versions: "best post production company in Toronto,’ “TV commercial editorial Toronto,’ ‘offline editorial Canada," "Toronto VFX house for commercials." "post production for Canadian agencies." Aim there. Those queries are how an agency producer or marketing director actually prompts ChatGPT, and they're where Rooster can plausibly own a citation slot inside 90 days. Understand the mechanic. Google AI Overviews and ChatGPT Search are not ranking lists, they're source selection engines. They pull 10-40 candidate pages from an underlying index (Google's own for AIO, Bing's for ChatGPT/Copilot), then a model picks 3-6 to actually cite. So you need two wins stacked: get into the candidate pool (classical SEO + Bing), and be the most "extractable, authoritative-looking" thing in that pool (entity strength + third-party co-occurrence + structured content). 99% of AIO citations come from pages already in Google's top 10, and 87% of ChatGPT citations correspond to Bing's top results. No GEO trick will rescuc a site that doesn't rank on the underlying index. Here's how I'dattack it.

Top 5, in order: 1. Submit the site to Bing Webmaster Tools. Ten-minute job. ChatGPT reads from Bing. Most companies skip this and lose half the battle. 2. Make sure the site renders real text, not a blank Vueshell. Have your dev run curl - A "GPTBot/1.6" https://rooster.ca/ — ifit shows actual words, you're fine. If it shows anempty <div> , fix that first or nothing else matters. 3. Get listed on Clutch, DesignRush, Sortlist, ProductionHUB. These directories are where AI pulls "best post production Toronto" lists from. Free or cheap to list. 4. Adda Wikidata entry for Rooster. Free, takes an hour. This is what teaches AI that Rooster is 'a thing.” Link it to your LBB, IMDb, LinkedIn profiles. S. Pitch one trade press story per month. Playback, Strategy, LBB, Shots. Each piece becomes a citation source AI can pull from later. Do those five things over the next 90 days and Rooster will start showing up in AI answers for "post production Toronto" and “commercial editing Canada.” That's the realistic win.

and what to do for Claude Honest answer: there’s almost nothing Rooster-specific you can do to influence what Claude says. Claude doesn't browse the web by default in most conversations — it answers from training data, which was last updated in January 2026 and won't update again until Anthropic trains anew model (no public schedule). So whatever Claude “knows” about Toronto post production right now is largely fixed until then. What that means practically: For training-time Claude (the default when someone asks me "best post production in Toronto"), the lever is just: be widely written about on the public internet before the next training run. Same five things from the last reply — Wikidata, trade press, directory listings, Reddit mentions, Clutch — feed every AI model's training corpus, Claude included. There's no Claude-specific submission, no "tell Anthropic about your business" form. You just have to be sufficiently present in the web text that Anthropic's data pipeline ingests. For Claude with web search on (a toggle the user has to enable), I run real searches and cite real pages. Same Bing-style index logic as ChatGPT — top organic Google/Bing results win. The five-point list covers this case too. One Claude-specific tweak worth doing: allow ClavdeBot and anthropic-ai in your robots.txt. If you've got those blocked (some default robots.txt templates block all AI bots), Claude can't read your site even when web search is on, and the next Claude training run won't ingest your content either. Have your dev check rooster .ca/robots.txt —ifit disallows ClaudeB8ot , remove that line. That's it. No separate Claude playbook. Same work, same outcome.

Mm: & W ey Oo O Or Qe o> My Computer > ai-daily-updates > ap > My iMac gp» £3 Antigravity gp: f&) My Laptop q)> blobs ap» My MacBook Pro > {5 cursor Gp > £3 Cursor Projects > {J Drive Photos IHD > £3 FileZilla FTP Client Gp Git D> * GoogleDriveSetup.exe cS £3 Hedy qS> £3 Mail Startup op» ( MakeBackups Cp > {J MakeBacku...lean_Import <> manifests qp> £3 My_Al_Knowledgebase Newsletter...merged April <>» © Projects Gp > (J Rooster Ca gS > ' rooster.ca_...6-04-29.zip <> ! rooster.ca_...t24_2024.zip q> ' rooster.ca-c...Z-3-001.zip ¢3 £5 ScreenRec_app Gp > £3 Simon Campaign gp> £5) Telegram Desktop gp? © Test Gp? test_scenario.json ae Unconfirme....crdownload <> fj xamp QD»

-_ we GV ye Ost _@ NEW TECH EMAIL i Client: Rooster — Rooster website Stage: Approved partial work, needs estimate Estimate: Yes . From: Christina Humphries <christina@rooster.ca> . Subject: Re: Rooster website | Add social icon and link | AI / optimization “Received: Thursday, Apr 30 — 16:00 - < Suggested owners _ ( Client: Mira Rupar > Technical: Mujtaba Azaidi y Confidence: high Message * — Thank you, ) | | Let's get started on the LinedIn and LBB link. As for the Contact | section (to be renamed to About Us) I would like to keep most of the “>.34m section as is but wanted the ability for write up I added to the top of J Noe the page to go across the page and not be stuck in a table and I want ~s ~ the ability to justify the paragraph so it scales to the edges. I feel like 2 that should be good for now and then let me know what the plan and cost would be for the other elements before proceeding. Next action Send a plan-and-cost estimate for Rooster website before any work begins. Confirm timeline and deposit with the client. Alert ID: 1® - trigger: phase4—-test 11:44 PM v¥ CM: Mira v¥ TM: Mujtaba Why? TM: Mohammed TM: Riaan TM: Hendra . Stage: In progress Stage: Needs estimate fe 10 Resolved Ignored DE

lx ROOSTER = V ‘ POST PRODUCTION Rooster Post Production is ene of To-orto’s top commercial post-production companies, with more than 20 years of exaenence in offline eciting. Founded as a creative editor.al boutique, Rooster has built a reputet on as a go to commercial editing rouse for agencies, directors, procuction companies. ard brands across Canada ard internationaily. Our award winning editors have been recognized at Cannes Lions. The One Show. and other mayor ternational advertising festivals. Roosters editorial team is a blend of seasoned ecitors and emerging talent, al pass:onate storyteliers dedicated to delivering exceptiona quality, creativity, and innovation. Known for elevating creative work through sharp instincts, strong pacing, and close collaboration with agency and product on partners, Rooster has earred the trust of leading advertising agencies and pioba brands. Tnese long standing relationsh:ps reflect Roosters stand ng as one of the most respected commercial editorial companies in Toronto's post production community. Our affliated company, Fort York VFX, 1s an industry leader in colour grading ane visual effects. We aiso faci itate post audio through our partnerships with sound studios here .n Toronto This al ows us to create a seamless end to erd post-production experience from the edit suite to ———————

aoe” (oe . o ne nd I? 5S . ae ~ ” 2 on let: a Z we yd 24 Rai Res ‘yi a “Se ‘ i r G . . Mi : a, . . alr nes a wi 7 . pee ey v7 . ; i Hf cae | Hi yong 7 * : = i? Ns 4 + WAS i "4 , is =! at way. -.' at va a i a Po ; A wy nM ne as % me ; Mf j , Bite Ps a i my | ~ "° R&S Z. ve ole “hat a Oe i) a ey Se Fs. tale 4s Bt = » v7 : Zee “ af ey we : . . roy Lo 8 moo hati 4 ie =. - oe 3 =. “e cit Oh _ ge a ae ath os a A aie} 7 ae 7 1

Universit} of British Columbia - Wildfire © Something Big | a. Siemens (AHM team) Forethought .. Foundatiah& TEDYEd = The Mds¢ Important if e What Lurks Beneath ,, fw -« .@® wey “<—— agit - Universi “a -_ tt. lk Bb @. fay ;

JROOSTER = Vv POST PRODUCTION Rooster Post Production is one of Toronto's top commercial post-production companies, with more than 20 years of experience in offline editing. Founded as a creative editorial boutique, Rooster has built a reputation as a go-to commercial editing house for agencies, directors, production companies, and brands across Canada and internationally. Our award-winning editors have been recognized at Cannes Lions, The One Show, and other major international advertising festivals. Rooster's editorial team is a blend of seasoned editors and emerging talent, all passionate storytellers dedicated to delivering exceptional quality, creativity, and innovation. Known for elevating creative work through sharp instincts, strong pacing, and close collaboration with agency and production partners, Rooster has earned the trust of leading advertising agencies and global brands. These long-standing relationships reflect Rooster's standing as one of the most respected commercial editorial companies in Toronto's post-production community. Our affiliated company, Fort York VFX, is an industry leader in colour grading and visual effects. We also facilitate post-audio through our partnerships with sound studios here in Toronto. This allows us to create a seamless end-to-end post-production experience from the edit suite to final delivery. As a fully women-owned studio, we take immense pride in the work we create, and we'd love the opportunity to bring that same level of excellence to your next project. Among Toronto's commercial post-production companies, Rooster stands apart for its singular focus on editorial craft. We are editors, and that focus is what makes the work better. For agencies and brands looking for a top-tier commercial editing partner in Toronto, Rooster delivers the creative firepower, senior talent, and collaborative spirit that the best advertising work demands. O\t -—_.aeee on ai

EIROOSTER = Vy POST PRODUCTION Rooster Post Production is one of Toronto's top commercial post-production companies, with more than 20 years of experience in offline editing. Founded as a creative editorial boutique, Rooster has built a reputation as a go-to commercial editing house for agencies, directors, production companies, and brands across Canada and internationally. Our award-winning editors have been recognized at Cannes Lions, The One Show, and other major international advertising festivals. Roosters editorial team is a blend of seasoned editors and emerging talent, all passionate storytellers dedicated to delivering exceptional quality, creativity, and innovation. Known for elevating creative work through sharp instincts, strong pacing, and close collaboration with agency and production partners, Rooster has earned the trust of leading advertising agencies and global brands. These long-standing relationships reflect Rooster's standing as one of the most respected commercial editorial companies in Toronto's post-production community. Our affiliated company, Fort York VFX, is an industry leader in colour grading and visual effects. We also facilitate post-audio through our partnerships with sound studios here in Toronto. This allows us to create a seamless end-to-end post-production experience from the edit suite to final delivery. As a fully women-owned studio, we take immense pride in the work we create, and we'd love the opportunity to bring that same level of excellence to your next project. Among Toronto's commercial post-production companies, Rooster stands apart for its singular focus on editorial craft. We are editors, and that focus is what makes the work better. For agencies and brands looking for a top-tier commercial editing partner in Toronto, Rooster delivers the creative firepower, senior talent, and collaborative spirit that the best advertising work demands. J a La

@ ihousedesign.marketing@gmail.com {3 Personal account 3 Settings () Rate limits remaining v 5h 93% 4:05 PM Weekly 90% May 11 Upgrade to Pro GC Learn more C4 (> Log out CS) Cnxnttnnc

Rooster Post Production is one of Torontos top commercial post-production companies, with more than 20 years of experience in offline editing. Founded as a creative editorial boutique, Rooster has built a reputation as a go-to commercial editing house for agencies, directors, production companies, and brands across Canada and internationally. Our award-winning editors have been recognized at Cannes Lions, The One Show, and other major international advertising festivals. Rooster's editorial team is a blend of seasoned editors and emerging talent, all passionate storytellers dedicated to delivering exceptional quality, creativity, and innovation. Known for elevating creative work through sharp instincts, strong pacing, and close collaboration with agency and production partners, Rooster has earned the trust of leading advertising agencies and global brands. These long-standing relationships reflect Roosters standing as one of the most respected commercial editorial companies in Toronto's post- production community.

Our afhliated company, Fort York VFX, is an industry leader in colour grading and visual effects. We also facilitate post-audio through our partnerships with sound studios here in Toronto. This allows us to create a seamless end-to-end post-production experience from the edit suite to final delivery. As a fully women-owned studio, we take immense pride in the work we create, and wed love the opportunity to bring that same level of excellence to your next project. Among Torontos commercial post-production companies, Rooster stands apart for its singular focus on editorial craft. We are editors, and that focus is what makes the work better. For agencies and brands looking for a top- tier commercial editing partner in Toronto, Rooster delivers the creative hrepower, senior talent, and collaborative spirit that the best advertising work demands.

IxIROOSTER = WY POST PRODUCTION Rooster Post Production is one of Toronto’ top commercial post - production companies, with more than 20 years of experience in offline editing. Founded as a creative editorial boutique, Rooster has built a reputation as a go-to commercial editing house for agencies, directors, production companies, and brands across Canada and internationally. Our award-winning editors have been recognized at Cannes Lions, The One Show, and other major international advertising festivals. Rooster's editorial team is a blend of seasoned editors and emerging talent, all passionate storytellers dedicated to delivering exceptional quality, creativity, and innovation. Known for elevating creative work through sharp instincts, strong pacing, and close collaboration with agency and production partners, Rooster has earned the trust of leading advertising agencies and global | an - ae Coa an

OS? \e) S @ - *5 * o “? PRoove™y

Option 1 — Subdomain Staging (Most Common) Setup dev.clientsite.com or staging.clientsite.com that mirrors live. ¢ Point subdomain toa clone of the site « Work there, share the link with the client « Once approved, push to live e Optional: password-protect it so only the client sees it ( .htaccess basic auth ora plugin)

Ions SIZ&GIT3 v OQ) Chat a= Cowork <b Code + New task & Projects do we have [https://staging.rooster,ca) (https://staging,rooster.ca/) setup ? if © Scheduled not please set one up with FTP / SSH access & Live artifacts 6 Dispatch seta © Customize Thought process - Sabe.ivisa Let me check what we have for Rooster first. © lhouse daily brief snew © Weekly ops decision input 1new © Missionmeter weekly Loew Let me check if staging.rooster.ca already exists and what server rooster.ca is on. Poster * Writing... © Draft Roseanne estimate emall ¢ Roseanne estimate — sent or not? © Last emall to Roseanne Plutino ¢ Plutino EPS last message & next step © Check tasks.db contents Hendra bores

@.-e@ O22 Q) Chat 3= Cowork <P> Code + New task aN © Projects

Result Act without asking is on. Claude works, uses connectors, browses the web, and controls apps on your computer x without pausing for approval. See safe use tips Which browser should I use for hPanel? x 1 iMac 2021 (macOSs) 2 Mira (Windows) 3 Letme pick in Chrome a CO Somethin’ ive Skip

Q) Chat @ Virtual Machine Platform not + New chat avallable @ Projects Claude's workspace requires the fh Artifact Virtual Machine Platform on Windows. rracts Enable this feature, then restart. & Customize Enabling... 52% Besieged Drag to pin |

| g= Cowork | :

$I2&GIT3 v O Loaded tools, used Desktop Commander integration, used Claude in Chrome > Which browser should I use for hPanel? iMac 2021 (macOS) Used Claude in Chrome (4 actions) > hPanel needs a login. Could you log in to your Hostinger account in that Chrome tab? Once you're in (on the hPanel dashboard), let me know and I'll continue creating the staging.rooster.ca subdomain. You have all the logins and passwords to log in yourself. browser_batch > Logged in. Now I need to find rooster.ca. Let me scroll down to find it. Used Claude in Chrome (2 actions) > rooster.ca isn't in the "Your business" list. Let me click "Go to websites" to see all sites.

Nee... SI2AGIT3 v mo e@ @ 9 Go wr Oc > Ms My > Os Os Or By Se Bs Geo Eo CRAs <) on + € CG AM 8% Npanel.nostinger.comwebsites/rooster.cafdamains/subdom... C$ Oo o©OoOgnrnW Be AES ® « @ Action Requires Luauest took; asad Desb ter Corur anaes ateguabort seed Shevde wn Cheone ———_ “S2eGTS | SIZEGIT1 = G@YSE-Mon Ue G@Upwork messages gg @ OD —Newsletier @ vocal DD Sequencer @ Cal log — rouse @ ChotGPT - Arsen: »” (41 Bcoaman Which browser should Iuse for bPanel? bet HOSTINGER €B Reter&eanupto$730 YR AA OQ Maw 208 ards: a Q Website name (sect Claude in Che ome td actions) @ > ‘Wensites > raasterco > Qomans > Subdomains Home roostet.ca v hPanel needs a login. Could you log in to your Hostinger account in that Chrome tab? Once . you're in {on the hPanel dashboard), let me know and I'll continue creating the oO Subdomains staging.rooater.ca subdomain. Wabuites Q) subdornans Create a New Subdomain ® @ Domains . Derwsine Subdomaina Subdornain Domaine You have all the logins and passwords to Jog in yourself. Es rooster ca v Horeuns i] Custom tekdet tor subdomain Leueeeer tatets Fernie - Logged in. Now I need to find rooster.ca, Let me scroll down to find It. Fokder e ™ Used Saude mn Che gine 62 actions) tnech rouster.ca isn't In the "Your business" list. Let me click "Go to websites" to see all sites, e (CO Use publie_ntmi directory teow eer watt Comm ; Loading — Iet me search for roosterca directly. rand ws Found roosterca. Let me click Dashboard to get into its hosting management. o List of Current Subdomains Openciaw Leoesrs pater a Supdermin stagmg.roosterca ms T'min the rooster.ca dashboard. Now [ need to find Subdomains. Let me search in the left Agents Domete thame/ul65272204/demains/rooster.ca/pubke _htmi/staging sooster.c sidebar or took for it In the management section. estery a 6 "Subdomains" is right there. Clicking lt now, oO o More beoreeer cats sences The subdomain creation form is right there. !'l type “staging”, check the custom folder checkbox, and point itta /ataging.raaster.ca, @ APL browser saTen + Good — the custom folder ficld appeared. Lets. dismiss the survey popup and fillin the fatdar narh “al Act without asking is on. Clauda works, unex connectors, brawses the wat, and cantrofs apps an your computar x <2) without pauong for approval See safe use tps ° Write a message. 5 . ~ Amt rr —

ES Oo Q - Oo x Q) Chat gz Cowork <P Code + New task © Projects © Scheduled & Live artifacts ' * ° %* Let's knock something off your list ff Dispatch Beta . Learn how to use Cowork safely. & Customize oe How can [help you today? + y © Work inaproject v @ Ask ~ Legacy Model . 29 Pick a task. any task Optimize my week Organize my screenshots Find insights in files Customize with plugins ar Arseni: Max - a

Neeeeeeeeee eee S$I2&GIT3 v O Pp you see ClouDNS login in our S12 ? If not, then draft a client email to login to their Claude DNS and set this forwarding or give us access or invite us and we will do this. 5 V Thought process > : No ClouDNS entry in the SI2 vault — confirmed. The client owns that account. Here's the draft email: To: [Rooster contact] Subject: Quick DNS step needed to activate staging.rooster.ca Cc Hi [Name], U We've finished setting up the staging environment for your website — the server is configured and files are in place. There's just one small step we need your help with. Cc Your domain's DNS settings are managed through your ClouDNS account (cloudns.net), which we don't have login access to. We need one DNS record added to make | staging.rooster.ca golive. You have two options — whichever is easier for you: ( Option A — Do it yourself (2 minutes): F 1. Loginto cloudns.net with your account ( 2. Findthe rooster.ca zone s 3. Click "Add new record" and enter: ¢ Type:A « Name: staging / * Pointsto: 157.173.208.215 1 ¢ TTL: 300 4. Save it Option B — Give us access: Log into your ClouDNS account, go to Account Settings > API & Sub-users, and either: « Add apps@ihousedesign.com asasub-user with access tothe rooster.ca zone, or e Share the login credentials with us so we can manage it going forward Please let us know which you prefer, or if you have any questions. Once this is done, staging will be up within minutes. Thanks, [Your name] ST TAeennNaniaon

ZOOM

Hi Mira, hank you for checking in. Scott is going o tackle this hopefully by end of day tomorrow. I will let you know once it is done :) hanks Christina

ROOSTER.CA SEO & AI GROWTH STRATEGY Phase 1 Implementation Plan for 2026 Executive Summary: We are upgrading Rooster.ca from a visual portfolio to an "AI- Certified Authority." By implementing structured data and contextual storytelling, we ensure that AI tools (Gemini, Perplexity, OpenAI) and Google Search prioritize Rooster as the #1 choice for commercial post-production. 1. The "Digital ID Card" (Technical Schema) AI models require structured data to verify expertise. We will use JSON-LD Schema to tell bots exactly who your editors are and what they have produced. TODO: Technical Integration Inject dynamic Person Schema into each Editor's PHP template to link their work to their professional identity. <!-- Example Editor Schema Code --> <script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Person", "name": "Editor Name", "jobTitle": "Senior Editor", "worksFor": { "@type": "Organization", "name": "Rooster Post Production" }, "knowsAbout": ["Video Editing", "Commercial Post-Production"] }  </script> 2. Contextual Storytelling (Content Strategy) AI cannot "watch" video. It needs text to understand the context of your work. Every major project page needs 100-150 words of descriptive text. The "BLUF" Method (Bottom Line Up Front) Place a one-sentence summary at the top of every page. Example: "Award-winning commercial edit for McDonald's focusing on high-energy visual storytelling." 3. Result Timeline & Expectations Goal Timeframe Expected Outcome AI Citations 7–14 Days Cited as a source in Perplexity/Gemini. Top 3 Ranking 1–2 Months Appearance in top 3 Google search results. #1 Spot 4–6 Months Winning the "Featured Snippet" (Answer Box). 4. Action Steps for Immediate Implementation 1 Phase 1: Deploy Organization Schema on the homepage to lock in brand identity. 2 Phase 2: Update Editor PHP templates with the "Person" schema variables. 3 Phase 3: Write short descriptions for the top 5 most recent projects. 4 Phase 4: Submit updated URLs to Google Search Console for priority indexing.

ROOSTER.CA DOMINANCE STRATEGY Unified SEO & AI Growth Master Plan | 2026 Executive Vision: Transitioning Rooster.ca from a visual-only portfolio to a high-authority "Entity" recognized by Google AI and Perplexity. We are eliminating technical "anchors" discovered in the SEOptimer audit to secure the #1 ranking. SECTION 1: TECHNICAL INFRASTRUCTURE (AI & SEARCH HEALTH) AI bots (Perplexity, Gemini, OpenAI) require structured data to verify expertise [cite: 1]. Without this "ID Card," the site remains invisible to generative search [cite: 1]. 1.1 Advanced JSON-LD Schema Inject dynamic code into PHP templates to define Editors as "Persons" and link them to IMDB/LinkedIn via "sameAs" tags [cite: 1]. { "@context": "https://schema.org", "@type": "Person", "name": "Editor Name", "jobTitle": "Senior Editor", "worksFor": { "@type": "Organization", "name": "Rooster Post Production" }, "sameAs": ["LINKEDIN_URL", "IMDB_URL"] } 1.2 Performance & Speed Convert all video thumbnails to WebP and ensure mobile load speeds are under 2.5 seconds to avoid Google penalties [cite: 1]. SECTION 2: SEOPTIMER AUDIT REMEDIATION The following critical gaps must be addressed to fix the site's "Trust Score." • H1 Tag Consistency: Ensure every page has exactly one H1 tag (e.g., the Editor's name) to clarify the topic for AI tools [cite: 1]. • Image Alt Text Gap: Add descriptive Alt attributes to all project thumbnails to capture Google Image Search traffic [cite: 1]. • Security & HTTPS: Force all traffic to a single HTTPS version to eliminate "Mixed Content" errors and "Not Secure" flags [cite: 1]. • Code Bloat: Move inline CSS/JS to external files to improve the "code-to- text" ratio and mobile performance [cite: 1]. SECTION 3: CONTENT AUTHORITY ROADMAP AI search prioritizes "Information Density" [cite: 1]. We must provide expert-led context for all work. 3.1 The "Power Article" Library Establish 5-10 deep-dive articles (800-1,200 words) answering industry questions like "The Evolution of Commercial Workflows" [cite: 1]. 3.2 The 150-Word Rule Every project video must include 150 words covering: Brand, Director, Challenge, and Solution [cite: 1]. SECTION 4: MASTER ACTION PLAN (TODOS) Action Item Technical Instruction Priority Fix H1 Tags Ensure editor-profile.php uses <h1> for names, not <h2>. Critical Schema Deploy Organization Schema to homepage header Critical Deploy immediately. Alt Tag Audit Crawl /uploads/ and add descriptive alt tags to all .jpg files. High Sitemap Submit fresh XML sitemap to Google Search Console. High Update Mobile UX Increase padding between mobile menu items (Tap Targets). Medium SECTION 5: IMPLEMENTATION TIMELINE • Weeks 1-2: Technical Schema & SEOptimer Fixes (Immediate jump in crawl health) [cite: 1]. • Weeks 3-6: Content Push (Power Articles & 150-word project descriptions) [cite: 1]. • Months 2-4: Authority Building (Backlink cleanup & industry PR) [cite: 1]. • Months 4-6: #1 Spot Consolidation [cite: 1]. © 2026 Rooster Post Production Strategy | Confidential Internal Document

> GB A $f rooster.ihousedesign.com/cuntact Facebook | Mirjana... J» My Tasksin my tea... @ MyJobs @ Your Designs-Canva SG Googie @@ YouTube (EY CapCut | Video Exit... [J Morguefite free pho... @ Nitro Cloud = © History @ Practical PHP: Mast... @ Search Commands" @ Lear HTML & CSS f.. . r 4 og 2 . _—... Juno Veterinary @& Zo - TIFF Lightbox ry) King West S ett aot - ‘ Q g ? 9 o ell ene Q a wa adele! 2 oney * ano a w? 9 Othership Adelaide % King St West at Peter St aX St West at Blue gasid® st + Charlotte Stat o Jays Way East Side a S $0 King St West ot ” 3 3 King St West at wins g 5. ing lest ai a Nw 2 2 Spadina Ave East Side a % quesce® sf 7° 101 4 Ea Dey Ww ) EXECUTIVE PRODUCER MANAGING PARTNER MELISSA KAHIN ME ISSA‘ ROOSTER.CA EXECUTIVE PRODUCER PARTNER SAM MCLAREN SAM @ROOSTER.CA PRODUCER NICOLE STAMFORD NICOLFa@ ROOSTER.CA CONTROLLER DAVID URIE DAVEGIROOSTER.CA

EXECUTIVE PRODUCER EXECUTIVE PRODUCER PRODUCER MANAGING PARTNER PARTNER . . CONTROLLER FRONT OF HOUSE / OFFICE MANAGER

acres —) Mikes Independen Wg Queen St West « ® ~~} City Market Toronto quee® st at Augusta Ave w an KE) Ney week, new deals pond St 401 Richmond Building a? “” a RC Spadina Ave at ¢y yaide S* % cots ANY Richmond St West ade % 8 as é \ mon & ” = ff Rich st w S ~ c amnae™ jae su a g - pael@ 2 2 «3 Qe i EA “h % ; ap. JUNO Veterinary ry SL - S TIFF Lightbox cs) King West S 4 ide oi rs 9d % 3 ae i ae nes g’ owes ow -_ ; . 3 Kind wo? 9 Othership Adelaide $ King St West at Peter St @ gy King St West at Blue aanelé® 14 : z Charlotte st ag Jays Way East Side ° ° o ing St West w + 2 «ing S* c) = 3 % King St West at € w w D Spadina Ave East Side o e nerce® st ad 8 <3 Gusto 101 2 2 ¥ ttahan + $$ w y

Invoices from ihouse 2026 - over $800 to approve & send ~ © © Set status asia Overview List Board Timeline Calendar Workflow Dashboard Messages Files Asif Arseni overdues 1 day before, today... + + Agd tax Y = Futer 1 Info - Template only 3 Daily / weekly Ops Tasks 2 >$800| For AR 3 <$800 | For AS Approval Invoices 5 Completed / Sent 4 ~. Billing: BUNDLED or Bundled Tasks Op Fotratimopthh, 2s uppct time '“1 Maquette | Managed Hosting for DD - May 2026 - inv. 1604 ; : from Teiegeam Inati 2026 - inv. #1605 ac oe) BS oturd daz “o> r ) Ma, 1 ”. Billing: Exception (Overnde) © PD - Apni 2026 - inv. 1606 201 Oey: ow < . . . Le ana ee ‘+ One illuminates | Website content a See NS RT update - 1607 AS hays . ‘_ OD/ prepare 1 monthly recurring r May 14 @ OD Starch 22S om 1202 + INVOICES - workflow notes invoice in a new Asana ticket: [Jun + Pizzulli.com - inv. 1603 ee ees NS 4 Jul] - 2 7) Rooster | Website updates - 1609 AS Feo2s as AS ‘roa; fea CAD acct + Add task 7 Bp OU + Feta, VIE say Tats rd Mag 25 _. Plutino Group - inv. 1607 + Add task : aR + Add task aS Feo a SD CD darcse, DES py 1425 Subplot - inv. 1602 Pa] ee ED farsa oem AS Marl a a + Add task C8 Cacad Dreban TES aubecoptan = coma yveane to cate 2ole

SSL & FTP & GIT 2 David DrebinRequ... == @ Call Log — iHouse... one use 2026 - over $800 to approve &send ~ * O Setstatus neline Calendar Workflow Dashboard Messages Files Asif Ars >$800|For AR 3 <$800 | For AS Approvs ©) Maquette | Managed Hosting for ©) DD - May 2026 - inv. 2026 - inv. #1605 AS Jun2 © May 1 ©) DD - April 2026 - inv ©) [HB illuminates | Website content update - 1607 AS May2 © May 14 ©) Pizzulli.com - inv. 16

NVO Cc E Amount Due (CAD) BILL TO Invoice Number: 1609 Rooster Post Production peice Date: wey one Christina Humphries & Dave (accounting) A On CAD). M09 58 398 Adelaide St W, Suite 701 mount Due {CAD}: $499. Toronto, Ontario M5V 1S7 +14169772401 dave@rooster.ca Services Units/fee Rate Amount Rooster | Website updates 1 $500.00 $500.00 - Replacing Twitter logo with LinkedIn, - Adding the L8B logo and link, - Converting the Contact section into About Us, and optimizing text layout Discount for payment indentification purposes 1 ($0.42) {$0.42) Total: $499.58 Amount Due (CAD): $499.58

500 United States Dollar equals 687.22 Canadian 1D Dollar May 20. 18:39 UTC - From Morningstar - Disclaimer ms 1.37 500 United States Dollar v / 1.36 687.22 Canadian Dollar v 1,35 —____

Neeeeeeeeee ee ee 4 a Re: Rooster website | Add social icon and link | AI optimization = From = Cnristina Hump~nnies “christina droosterca> To mrad ihousedesign.car Date Today 20.37 Asommnsry Quester HB riintert Yes this ts how [understood Thank you for clarifying Christna SN CHRISTINA HUMPHRIES eEortor: PARTNER VIEW COMMERCIAL REEL Mobile 416.357.5778 Oe 298 Ademade Sireet West, Sute 701 TORONTO.ON MSY 187 eoe0o On May 20. 2026, at 2:30 PM, mira@ihousedesign com wrote: HI Christina, Let me clanfy a couple of points from my previous email regarding the estimate, just to be on safe side :) First, our pncing is always quoted in US dollars, so the $500 figure is USD. When we issue the invoice, we'll convert it to Canadian dollars at the prevailing rate. Second, that amount 15 a retainer rather than a one-off project fee. It covers 5 hours of work and remains valid for 18 months. Once this job 1s complete, I'll fet you know how many hours remain on the retainer so you can apply the balance toward the future work. Happy to answer any questions. Best, Mira

_ Mujtaba Zaidi A 13.0h logged, $58.50. Screenshots confirm real ops work, but mixed. . - billing visibility: DD/client candidates include newsletter ™: tests/scheduling, Drebinology videos, and DD ad screenshots; internal/ops includes Bluehost/Hostinger/Gmail/email forwarding, (? Chrisschulz reCAPTCHA, UptimeRobot, Trackabi/Zoom/admin coordination, Wave cleanup, and some Rooster hosting. | oS) Classification: mixed DD client support plus internal technical/admin operations. ry Follow-up: replace generic ihousedesign_work memos with vf ; client/system-specific labels; do not treat all Mujtaba time as DD- ef billable without line-item review. a Local audit file: /Users/senray/Documents/iBrain/output/upwork_audits/u pwork_audit_2026-@5-11_to_2026-@5-17_all_upwork_contr actors.md 7-15 PM

Weekly Pattern Using imported Upwork expense rows for the three full weeks before the 13h week, then live Upwork for May 11- 17: Week Hours Notes Apr 20-26 15.5h DD newsletter, Dropbox/Drive organization, Maquettefas backup, app support Apr 27-May 3 11.5h DD newsletter / mini-site work, several generic memos May 4-10 27.5h Bluehost/David Martinez emergency, DD Linktree, Rooster CMS May 11-17 13.0h The week Arseni questioned

MZ Mujtaba Zaidi x ©) mujtaba@ihousedesign.com (©) 1:41am local time Tasks View all tasks Ail Assigned by you Collaborating with you ©) Upload to www.daviddrebin.com/drebinology Feb 10 MZ () DD and ihouse CMS server check storage Feb 18 MZ ©) Forward tech@ihousedesign.com emails Mar 25 MZ ©) Update sheet info with column with cost plan details and check details of sheet accuracy Mar 25 MZ (©) Update sheet info with column with cost plan details and check details of sheet accuracy Mar 25 MZ ©) Bluehost #2 ihousedesign client hosting @ ALLA... Mar 26 MZ ©) Update sheets with cpanel, ftp... direct link Mar 26 MZ ©) Update sheet info with column with cost plan details and check details of sheet accuracy Mar 26 MZ Show more

The 4-Hour Workweek EXPANDED AND UPDATED TIMOTHY FERRISS The 4-Hour Workweek.,... €7.69 World of Book... Used Cb Free By Genie

23 app.asana.com/0/search?q=ane wt ao OGo » B a Gs @& Claude =@Preview Builder? Preview Builder (@ Preview Suiider1 (SSL&FTP&GIT2 $5 @ Call Log —iHouse.. @ CalhLog—iHouse.. @ iBrain-Cognitive.. @ Obsidian Wikitink.. @) DDO VE-local @ DD VE - remote “ane “ane” search results ~ Tasks (25+) Messages (0) Projects (0) Q Filter Task name Assignee Due date Projects Tags © DD j prepare 1 monthly recurring invoice in a new Asana ticket: (Jun + Jul] AS Ané Swart Today © Invoices from ihouse 2026 - ... () Riaan Gustac Jacobs e Nina Cenlza... Apr 13 THD Team & Freelancers (©) Amazon $3 — Audit, Clean Up & Cost Lock (target: $0/month) 20 He Hendrawan = Apr 30 ® Servers Oo uD br rhe ar a eae tenet Osetra y Sha €O AS Ans Swart nee = Invoices from ihouse 20285 - ... use 20... _ on vos slancers (<3 General Onboarding Template - to duplicate notes 1O 1 A Se ~ IHD Team & Freelancers blasts 2 Oe eer ee re te 30 AS Ane sist » Invoices from ihouse 2026 - ... eos tor D Oi eel tnae beer 130 NE Nina Cera aa Gd DD.. #op.. - Do... - Ht ouse 20. Oo hee. 30 He Hergtavear ha SSL Tracker paid |G a. te AR Arar i : a ® Expenses & Payments - 2024 ments - ... oe ot pent hearers: el siaeder : 2 - HO... SS... = IHOUSE... eted ca... O ttn bes @l carder a ® IHD Clients Website Backups CI He Heruruwe cee SS... iHOUSE Client Ma... ° ( ee Polar lent stan et SSL Tracker Ca oa 2 SSL Tracker Oo Ee te dt MA Mryara guna 8 : ® DD Designs (IG, Podcast, Pr... tO E MZ Mantatea fark vr c Invoices from ihouse 2026 - ... O oe Fe bo waters Shots 10 a DD YouT... © DDdashboar.. (Devi Dretin| GIT Oe be ene Magaetie Senet Mipgen ens MR Mrjare Ruca Ht Maquette - Website es O ite setter tee 20 NE fina Ceriva "IHD Team & Freelancers nts (: SSL rooster.ca He Hendrawan May 1, 2027 L) SSL Tracker Oops. eetrtics Ve Lerarasan SSL Tracker ©} 60 seconds Sizzle Reel r Arseni & Apr} DD | Reels - videos for David... (} Hendrawan Rinaldi 5 © AS Ané Swart Bi cJHD.. $5... iHOUSE... Po Oot ey te 1 He Hercranas syns SSL Tracker Oot tee 10 He kercraway . SSL Tracker © SSL plutinofoodstylists.com He Hendrawan = Jul 28 17 SSL Tracker CG} SSL centrering.com He Hendrawan Jun 20: SSL Tracker nates © ietice « Updates on DD website AS Ang Siwarl Mast

€ >» G %& app.asana.com/0/search?q=ane eed iB Sh ce oO : = + Create © ane @ ¥ Home “ane” search results My tasks Tasks (25+) Inbox Insights Reporting v @ SSL Tracker Portfolios DD / prepare 1 monthly recurring invoice in a new Asana ticke AS) Ané Swart @ Invoices from ihouse 2026 - o... Goals v @ Invoices from ihouse 2026 - o... Projects v @ Invoices from ihouse 2025 - o... ! } ALL Apps Subscription Tra... ; v @ SSL... @ iHOUSE Client Mai... «4 David Drebin / DD . . v @ SSL... © IHOUSE Client Mai... iH} Invoices from ihouse 2026... (B iHOUsE Client Maintenan... ¥ @ SSL Tracker (B INTERNAL PROJECT ASSL... Y @ SSL Tracker v ® DD Interiors pel, Pa ae a v @ Invoices from ihouse 2026 - o... Invite teammates SSL rooster.ca He) Hendrawan @ SSL Tracker

@ SSL Tracker Invoices from thouse 2026 - o... = Invoices from ihouse 2026 - o... © Invoices from thouse 2025 - o... @ SSL... @ itHOUSE Client Mai... @ SSL... & tHOUSE Client Mai... @ SSL Tracker @ SSL Tracker & DD Intenors © Invoices from thouse 2026 - o... @ SSL Tracker

Status Date ~ Number Customer Amount due Actions Or 2026-06-02 1608 May 2026 David Drebin $2,450.00 Approve (*) Draft 2026-0 rm SIMO PIZZUIIi $450.00 Approve (+) Drak 2026-05-11 1607 One IIluminates $600.00 Approve (>) Draft 2026-05-02 1606 April 2026 David Drebin $5,035.00 Approve (*) Draft 2026-04-27 1605 Maquette Logistics $1,025.00 Approve @) Dah 2026-02-25 | 1603 Cosimo Piz $449.97 Approve (+) Draft 2025-10-01 1590 - Sept 1 of 2, 2026 Christopher Schulz $349.58 Approve () Draft 2025-09-30 1586 David Drebin $349.45 Approve @) Draft 2025-08-01 15634 July 2 of 2, 2029 Maquette Logistics $1,514.93 Approve @) Draft 2025-03-04 1540 David Drebin $1,099.82 Approve @) Draft 2024-09-27 1505 Sept 2024 Maquette Logistics $757.85 Approve @) Draft 2024-09-23 1493 Sept 2024 Ruby Vibes Ltd - Nol... $129.85 Approve @) Draft 2024-08-08 1479 Maddy Green - No lo... $249.91 Approve (+)

$449.97

Unpaid @ Draft Gs) All invoices Status Date ~ Number Customer Amount due Actions Ont 2026-05-11 Co ———— Rooster Post Producti... $674.58 Approve @) Draft 2026-03-02 1602 Subplot Design Inc. $125.00 Approve () Draft 2026-02-25 1601 Plutino Group $249.97 Approve () Draft 2025-12-15 1600 Mark Zibert $149.75 Approve () Draft 2025-12-02 1598 Cecconi Simone $774.75 Approve @) Draft 2025-11-27 1596 Instil Productions - Ph... $227.88 Approve () Daft 2025-10-06 1592 Plutino Culinary Inc $974.76 Approve (*) i — | 3A5r tn ne @qcrn4 Comme em wimbas ban @754 177 Ammer fe

My SSL ® ACTIVATE @® RENEW 3 INSTALL @® HIDE wv Search Q PositiveSSL ID: zdeOng www .lizlainereps.com ® Expired @ BUY DETAILS

© wwwssls.com/checkout/stripe_cc SH sx nog mw F HY = arnt | e@ cn O PAYPAL BTCOIN ty FUNDS United States M4CI1BS Ontario Toronto 5 NORTHTOWN WAY, #1412 1'M BUYING ON BEHALF OF A COMPANY You're buying 1 item, totaling #9. Bron @ vw co ; _ 6:51AM o Zz he ~ ENG 5 38/2008 A

(} SSL lizlainereps.com He Duc + Share @ Yr es DI Attachments + Comments All activity TL Oldest He Hendrawan created this task « May 29, 2025 Show 5 previous updates Hendrawan completed this task - May 29, 2025 Hendrawan marked incomplete « May 29, 2025 ‘Mo Mohammed - Jun 1, 2025 S @ Nina Ceniza Encina we have bought 1 year ssl certificate for liz x1 & Show 2 previous updates Hendrawan changed the due date to May 15 - Jun 2, 2025 Nina Ceniza Encina changed the descnption - Show difference : Jun 7, 2025 He Hendrawan.- 17 days ago Gg M Mohammed ss! will expire in the end of this month, please confirm, should | renew in on ssls.com ?

LINE ITEMS O1 | Website content management Ad hoc work for 2026. 1 600 $600.00 O! | Website coding updates code inspection, design implementation, 1 2000 $2,000.00 . cross-device QA Annual CMS Package 2026 CMS subscription and hosting for 2026. 1 300 $306.60 SSL Certificate 2026 SSL certificate for 2026. 1 75 $75.00 .

v ROOSTER x Pucci Rooster Aghsce down x 4 ~ Ask Gemini < Cc 23 rooster.ca Q ° ag * A - «& a C4 Oo tf o 8 F 9 i : + — | ROOSTER = NY post PRODUCTION | Marc Langley : EYEBALLS UP

¢ >» CG wm ([P _ &@ rooster.ca > ro} + Zoom 2025 ingest Mira Codex W&§Linkedinweeklyco.. 98 @ LookingGlass Doct... @ LookingGlass Doct... @ Cal | | This page isn't working rooster.ca is currently unable to handle this request. HTTP ERROR 500

ee

Resolved incident on Rooster Go to monitor Root cause Request Headers 500 Internal Server Error in Europe GET https://rooster.ca/ r Status Duration Oh 11m 5s Started at Jun 9, 2026, Resolved at Jun 9, 2026, Response 21:27:13 GMT+5 21:38:18 GMT+5 t c hs oe le oo

@ @ v @ = Nals.Evpert Tos, Now Pons x DJ David Dretin| Photonrapty «= xX) «COSTER x o+ © Ask Gemini € x reaster.ca ef @ Fe RB e€ BOO 12> Smee xs oo @ frame |

@ @ @rx Q@cCalli @cali @eEch Epp: @iHou @oge Foo: Ec <¢ >» CG wm [DP _ 2&3 rooster.ca % ~ Zoom 2025 ingest Mira Codex WLinkedinweeklyco.. 99 @ LookingGlass Doct... @ LookingGlass Doct. hi e t ki This page isnt working rooster.ca is currently unable to handle this request. HTTP ERROR 500

wos ae Qo ro <a —- Oe y) 6 @ Ce where is rooster.ca hosted? 12:43pm ~ \ i . S12 AccessGate Bot a 2 & S20 = “' 7 Arseni Ria RA ; CO) f where is rooster.ca hosted ? : iw <y () } rooster.ca is hosted on Hostinger. os Xf *@ ' + Evidence: on if ae |. } «DNS checked live now: points to 157.173.208.215 a r\/ ] ' “_ » Nameservers: dns41.cloudns.net / dns42.cloudns.net / . an £X\ eo dns43.cloudns.net / dns44.cloudns.net ree TQ oe | 5 * Tracker labels it Hostinger ~~ a ° o . “Confidence: LOW 4 \ 4 ° &, fron Source: Aer C} ) foe . *AccessGate DB: 6 related credential rows — 0 OOM * Upstream: si2_vault / services (6 upstream records) ae aad Yr : a * Source file: Dropbox/SI2/Rooster.txt 12:12 PM - Be ® og :

SJROOSTER = POST PRODUCTION rd ¢, P) Dave De Carlo CANADIA ¢ a lt Ee va , a Sf A TL mo fry - © ss rooster.ca Cotes

e rooster.ca x + © C wm (DD & rooster.ca . @ LookingGlass Doct... @ LookingGlass Doct... @ CailLog—iHouse.. @ iHD Gross Revenu.. @ CallLog—iHouse.. @ iBr Thi isn't ki is page isn't working rooster.ca is currently unable to handle this request. HTTP ERROR 500

€ Cc 23 1ooster.ca =IROOSTER = “SD” POST PRODUCTION + Marc Langley CVCDAILICIWIINM

18:45 aM - NLA tl € rooster.ca * VW e x rooster.ca < L ° : i ss, I O <

Server pve-node1209 maintenance Scheduled Maintenance Report for Hostinger Completed The scheduled maintenance has been completed. Posted 2 hours ago Jun 09, 2626 - 14 30 UTC In progress Scheduled maintenance is currently in progress. We will provide updates as necessary. Posted 3 hours ago Jun 09. 2025 - 13:30 UTC Scheduled We are performing scheduled maintenance. Clients may experience service interruptions. We will provide further updates as necessary Posted 4 days ago. Jun 05. 2026 - 06°39 UTC

ra Codex @Linkedin weeklyco.. 4» ChatGPT Operations Claude §§ @ LookingGlass Doct... @ LookingGlass Doct... @ Call Log—iHouse.. @ IHD Gross Revenu.. @ C Scheduled Network Maintenance in US-BOS and US-BOS2 Datacenter In progress - Scheduled maintenance is currently in progress. We will provide updates as necessary. Jun 09, 2026 - 01.00 UTC Scheduled - US-BOS and US-BOS2 data centers are currently undergoing Network maintenance. Websites and VPS located there could be temporarily inaccessible or might load slower than usual. We will provide further updates as necessary. Thank You for Your patience. Jun 9, 2026 01:00- 10:00 UTC

Last 24 hours 80.509% 9 incidents, 4h, 40m, 40s down

About Projects Publications Contact f

] 2. rooster.ca/featured-work/recent/wd-sephora-60-prettybadassmp4 ra Codex Linkedin weekly co... 4 ChatGPT Operations Claude Preview Builder1 Preview Builder 39 @ LookingGlass Do POST PRODUCTION ~ } , Y d <4 ® ra ~~ a ~) > - p i ' ie 3 i \ { SEPHORA X TORONTO TEMPO PRETTY BADASS MARC LAINGLLY COURAGE FIONA BURGESS

Time Worked Report ihousedesign May 1, 2026 - May 31, 2026, Tia IHD Created on Jun 11, 2026 13:03:13 Summary Total: 25:34 Wage: Billable amount: Member Client Project Task Work performed Time Wage Billable logged amount May 20, 2026 Total: 02:20 Wage: Billable amount: Tia IHD David Drebin Work Notes: Provisioned cross-platform administrative permissions, completed a comprehensive 02:20 $0.00 $0.00 WaveApps ledger triage, and mapped operational feedback loops. Connected to: Financial Tracking, WaveApps Triage, & Asana Infrastructure. Result: Secured full system entry to WaveApps to catalog pending invoices, identified missing Asana tracking cards for active projects, and drafted a 5-point blueprint to systemize role-based onboarding. May 21, 2026 Total: 04:00 Wage: Billable amount: Tia IHD Arseni | Continued onboarding with Mujtaba 04:00 $0.00 $0.00 iHousedesign Found flaws within the existing onoarding documents and began draft on the new updates with Arseni Work Notes: Reconciled open financial balances against live project delivery and established criteria standards for invoicing data transparency. Connected to: Client Account Financial Triage (David Drebin / Chris Woods / Cosimo Pizzulli). Result: Audited the April David Drebin ledger to verify a defensible $4,615.00 total while isolating a $1,215.00 AI Interior line item for explicit scope confirmation; initiated a historical data request for Chris Woods' communication log to uncover unresolved project dependencies. May 22, 2026 Total: 02:47 Wage: Billable amount: Tia IHD Arseni | checked updates on all group chats 00:11 $0.00 $0.00 iHousedesign Tia IHD Arseni | Work Notes: Evaluated structural documentation for operational training and formalized a competency- 02:36 $0.00 $0.00 iHousedesign based proof standard for incoming hires.Result: Generated a comprehensive self-onboarding mock document using live system workflows as a test framework, and pushed technical staff for missing project card assignments. May 25, 2026 Total: 03:30 Wage: Billable amount: Tia IHD Arseni | Work Notes: Documented standardized group response parameters and updated emergency escalation 03:30 $0.00 $0.00 iHousedesign workflows. Result: Formulated a baseline maximum acknowledgment target for critical system failures across internal delivery operations. May 26, 2026 Total: 02:58 Wage: Billable amount: Tia IHD Arseni | Work Notes: Audited financial reports using analytical sandbox environments and initialized testing runs 01:24 $0.00 $0.00 iHousedesign for system efficiency tracking. Connected to: Invoice Integrity Verification & Google Notebook Testing. Result: Launched conversational layout models to automate anomaly detection in active contractor invoice files, reducing human calculation tracking fatigue. Tia IHD Arseni | Continuation 01:34 $0.00 $0.00 iHousedesign May 27, 2026 Total: 03:37 Wage: Billable amount: Tia IHD Arseni | scheduled call with Arseni at 12:00 PM EST to review onboarding materials and system operations. You 02:46 $0.00 $0.00 iHousedesign initially attempted to connect via Microsoft Teams, but switched to Zoom after experiencing technical difficulties.Rebuilt client financial accounts, integrated exact currency rules, and handled end-to-end premium invoice delivery. Connected to: David Martinez Redesign Project Invoicing. Result: Drafted and finalized a $3,750.00 USD invoice (half balance of $7,500.00); applied a precise timestamp discount identifier to prevent bank reconciliation matching collisions; integrated international wire instructions; and closed out the underlying project ticket in Asan Tia IHD 00:51 $0.00 $0.00 May 28, 2026 Total: 03:16 Wage: Billable amount: Tia IHD Work Notes: Conducted deep architecture analysis for agency communication and drafted system- 03:16 $0.00 $0.00 driven rules to enforce workflow accountability. Connected to: Operations/Production Governance and Meeting Protocols. Result: Proposed a fixed, lightweight, recurring checking rhythm for active freelancers to eliminate personal tracking dependencies and move toward a standardized, system- driven cadence. May 29, 2026 Total: 03:06 Wage: Billable amount: Tia IHD Evaluated cloud server quotas, formulated a strategic digital archiving plan, and benchmarked role 03:06 $0.00 $0.00 requirements for upcoming technical positions. Connected to: Infrastructure Maintenance Optimization & Upwork Sourcing. Result: Solved an urgent 2.9GB Dropbox storage alert by establishing an automated migration path to Google Drive; drafted a highly specific Upwork posting for a Senior Technical Operations Coordinator focused on system-first accountability rather than simple ticket-taking. Powered by

Time Worked Report ihousedesign May 19, 2026 - Jun 10, 2026, Tia IHD Created on Jun 11, 2026 13:09:39 Summary Total: 49:52 Wage: Billable amount: Member Client Project Task Work performed Time Wage Billable logged amount May 20, 2026 Total: 02:20 Wage: Billable amount: Tia IHD David Drebin Work Notes: Provisioned cross-platform administrative permissions, completed a comprehensive 02:20 $0.00 $0.00 WaveApps ledger triage, and mapped operational feedback loops. Connected to: Financial Tracking, WaveApps Triage, & Asana Infrastructure. Result: Secured full system entry to WaveApps to catalog pending invoices, identified missing Asana tracking cards for active projects, and drafted a 5-point blueprint to systemize role-based onboarding. May 21, 2026 Total: 04:00 Wage: Billable amount: Tia IHD Arseni | Continued onboarding with Mujtaba 04:00 $0.00 $0.00 iHousedesign Found flaws within the existing onoarding documents and began draft on the new updates with Arseni Work Notes: Reconciled open financial balances against live project delivery and established criteria standards for invoicing data transparency. Connected to: Client Account Financial Triage (David Drebin / Chris Woods / Cosimo Pizzulli). Result: Audited the April David Drebin ledger to verify a defensible $4,615.00 total while isolating a $1,215.00 AI Interior line item for explicit scope confirmation; initiated a historical data request for Chris Woods' communication log to uncover unresolved project dependencies. May 22, 2026 Total: 02:47 Wage: Billable amount: Tia IHD Arseni | checked updates on all group chats 00:11 $0.00 $0.00 iHousedesign Tia IHD Arseni | Work Notes: Evaluated structural documentation for operational training and formalized a competency- 02:36 $0.00 $0.00 iHousedesign based proof standard for incoming hires.Result: Generated a comprehensive self-onboarding mock document using live system workflows as a test framework, and pushed technical staff for missing project card assignments. May 25, 2026 Total: 03:30 Wage: Billable amount: Tia IHD Arseni | Work Notes: Documented standardized group response parameters and updated emergency escalation 03:30 $0.00 $0.00 iHousedesign workflows. Result: Formulated a baseline maximum acknowledgment target for critical system failures across internal delivery operations. May 26, 2026 Total: 02:58 Wage: Billable amount: Tia IHD Arseni | Work Notes: Audited financial reports using analytical sandbox environments and initialized testing runs 01:24 $0.00 $0.00 iHousedesign for system efficiency tracking. Connected to: Invoice Integrity Verification & Google Notebook Testing. Result: Launched conversational layout models to automate anomaly detection in active contractor invoice files, reducing human calculation tracking fatigue. Tia IHD Arseni | Continuation 01:34 $0.00 $0.00 iHousedesign May 27, 2026 Total: 03:37 Wage: Billable amount: Tia IHD Arseni | scheduled call with Arseni at 12:00 PM EST to review onboarding materials and system operations. You 02:46 $0.00 $0.00 iHousedesign initially attempted to connect via Microsoft Teams, but switched to Zoom after experiencing technical difficulties.Rebuilt client financial accounts, integrated exact currency rules, and handled end-to-end premium invoice delivery. Connected to: David Martinez Redesign Project Invoicing. Result: Drafted and finalized a $3,750.00 USD invoice (half balance of $7,500.00); applied a precise timestamp discount identifier to prevent bank reconciliation matching collisions; integrated international wire instructions; and closed out the underlying project ticket in Asan Tia IHD 00:51 $0.00 $0.00 May 28, 2026 Total: 03:16 Wage: Billable amount: Tia IHD Work Notes: Conducted deep architecture analysis for agency communication and drafted system- 03:16 $0.00 $0.00 driven rules to enforce workflow accountability. Connected to: Operations/Production Governance and Meeting Protocols. Result: Proposed a fixed, lightweight, recurring checking rhythm for active freelancers to eliminate personal tracking dependencies and move toward a standardized, system- driven cadence. May 29, 2026 Total: 03:06 Wage: Billable amount: Tia IHD Evaluated cloud server quotas, formulated a strategic digital archiving plan, and benchmarked role 03:06 $0.00 $0.00 requirements for upcoming technical positions. Connected to: Infrastructure Maintenance Optimization & Upwork Sourcing. Result: Solved an urgent 2.9GB Dropbox storage alert by establishing an automated migration path to Google Drive; drafted a highly specific Upwork posting for a Senior Technical Operations Coordinator focused on system-first accountability rather than simple ticket-taking. Jun 01, 2026 Total: 03:22 Wage: Billable amount: Tia IHD David Drebin Work Notes: Evaluated pending monthly retainer documentation and verified data collection readiness 03:22 $0.00 $0.00 across multi-platform ad channels. Connected to: David Drebin (DD) Monthly Retainer Maintenance. Result: isolated overdue metrics fields across active accounts and pinned specific assignment queues (such as Linktree, Adroll, and e-blast parameters) to prepare the monthly billing run Jun 02, 2026 Total: 03:51 Wage: Billable amount: Tia IHD Arseni | Work Notes: Participated in advanced financial workflow training and audited the administrative 03:51 $0.00 $0.00 iHousedesign integrity of team payout reports. Connected to: Contractor Invoice Auditing & Premium Billing Discipline. Result: Re-anchored the definition of "done" to represent confirmed client satisfaction rather than simple internal execution; initialized a visual tracking standard to audit contractor work logs against direct project deliverables.Had an onboarding and invoice process walkthrough call with Mira Rupar. The meeting link was shared in the chat around 5:18 PM EST, and you joined the room a few minutes later after switching networks. Arseni later uploaded the recorded video of this walkthrough to the company server on June 3 Powered by Time Worked Report Page 2 of 2 May 19, 2026 - Jun 10, 2026, Tia IHD Jun 03, 2026 Total: 03:00 Wage: Billable amount: Tia IHD Arseni | Work Notes: Conducted a live technical platform alignment, synchronized active user account settings, 03:00 $0.00 $0.00 iHousedesign and mapped current client infrastructure issues. Connected to: Technical Infrastructure & Triage Operations. Result: Cleared data access blockers by linking shared spreadsheets and Asana boards; and updated active triage queuehad a live alignment call with Mujtaba Zaidi to go over Asana task boards and shared folder infrastructure. Mujtaba sent the Zoom link at 7:28 PM EST, and you joined the room immediately after. Jun 04, 2026 Total: 03:16 Wage: Billable amount: Tia IHD Arseni | Strategy call with Mira and Arseni 03:15 $0.00 $0.00 iHousedesign Work Notes: Completed a holistic infrastructure access mapping and verified data security tokens for cross-functional channels. Connected to: WhatsApp Communications & Access Syncing. Result: Successfully integrated into five separate, previously hidden client communication streams (including threads for Chris Schulz, Joseph Saraceno, and Teddington) to finalize central administrative visibility. Tia IHD Arseni | 00:01 $0.00 $0.00 iHousedesign Jun 05, 2026 Total: 03:29 Wage: Billable amount: Tia IHD Arseni | Work Notes: Set up local artificial intelligence developer environments, finalized platform deployment 03:29 $0.00 $0.00 iHousedesign access, and structured agency capability trade-offs. Connected to: High-Velocity Visual Intelligence (Cursor AI Deployment). Result: Logged into the paid agency Cursor profile using SI2 credentials; verified white-box user interface scaling; and benchmarked a 30-second turnaround target to dynamically extract weekly metrics directly from the company database. Jun 08, 2026 Total: 01:01 Wage: Billable amount: Tia IHD Arseni | Auditing report for CMS Hosting clients 01:01 $0.00 $0.00 iHousedesign Jun 09, 2026 Total: 04:17 Wage: Billable amount: Tia IHD Arseni | Work Notes: Managed an active server incident under high-stakes visibility rules and handled direct 03:38 $0.00 $0.00 iHousedesign client communication. Connected to: Rooster.ca Web Server Crisis Management. Result: Mitigated a critical website-down outage by tracking an upstream Hostinger maintenance error; proactively dispatched immediate acknowledgment emails to the client; verified complete browser service stabilization via incognito testing; and logged a comprehensive loop confirmation. Call with Ivan,Mira, Mujtaba,Arseni Tia IHD 00:04 $0.00 $0.00 Tia IHD 00:35 $0.00 $0.00 Jun 10, 2026 Total: 02:02 Wage: Billable amount: Tia IHD 00:02 $0.00 $0.00 Tia IHD Arseni | Work Notes: Executed luxury brand retainer audits, optimized corporate client payment structures, and 02:00 $0.00 $0.00 iHousedesign calibrated outbound message rules. Connected to: Client Billings & Naming Convention Compliance. Result: Successfully issued the Liz Laine Reps "1 of 2" annual invoice; updated large-balance billing templates with CIBC US wire transfer details; and audited WaveApps to ensure a human communication check replaces generic automated signatures. Powered by

Cee @ OY SB @® vow Dasnocere - Upwore x ON Fasten Mews and trends 1 9) David Orebin 1Exninaions & x) @! FEATURED WORK | ROOSTER x 9 am ONE RLUMINATESIADIUS ox + > Ask Go ,€ CS upwork.comynx/client/dashboard/ e* «a e 2 SO ¢ OO . Bd = & DBD @ Fence . e upwork Hira talent ~ Manage work Reportay = Messages QED Q Searcn Talent ~ ? Gf - e@ in compliance with Tax Law, we must sdd Canadian taxes (QST/HST) on Upwork fees uniees you have provided s GST/HST number. Please click hare to add your tax information = >¢ and ensure your Company Name in the Company Details section matches your registered name on your tax (0. For more details, read our FAQs. Good evening, Arseni Select ateam —ihdewgn v Overview View all contracts > Open job posts(0) Active contracts (#1) «= Draft ob posts (6) = Paused contracts (38) UT Pnontyfint =~ ted = Tech VA 2024 Time logged this week 17 10 hrs ($77.25) a rN ec 202. Actie contract Sines. 18 Seecontract © s+ } Maujtaba Zaice Last active 12 minules age on “Gatting Upwork API" _ Juror Web Developer - Website Tieng logged this week 3 50 hrs ($38.33) - - Mamtenance & Deployment Acthve coniemet «Slated Acts — Last active yesterday on “check hostinger mahware scan { See contract ic Hendrawan Punaidi fosture” . Setup a few niche Instagram & Linkedin Hafiz S tas no oo accounts for us and post content Aotive cOMIEEL «States Do: 36 ond . . ( See contract QO « Hatz Shoei A Last active 6 days ago on “@Shomb Le sytiem admin wth a basic knowledge of Fr milesione lor Khabd to keep ) Java to install OF Biz on our Linu server dative contract States May 25 und new nal ° Qo aoe Khakd Far Setup API tor Gemini Al (Bard) or Chat Fund for Gy to Gyanender Kumar Jha Setup API tor Al such as Bard or Chat opr Acta correct “ares iu 8 Fund anew miestone for Sambo keep working ea - ‘Samixt Mashee

6 rd v & Verify it's you To help keepy X + € > G 2% accounts.google.com/v3/signin/challenge/dp?TL=ADCchmYINH62k9pQayoa... + a & ® 68 ¢ Oa;angeexk* & @ 9@ : J Verify it’s you To help keep your account safe, Google wants to make sure it’s 9 8 really you Check your device @ ihousedesign.marketing@gmail.com ~ Google sent a notification to your Apple iPhone 11 Pro and Apple iPad (8th generation). Open the Gmail app, tap Yes on the prompt, then tap 98 on your phone to verify it’s you. Resend it More ways to verify > English (United States) wv Help Privacy Terms &

6 rd v Y Resources Usage|Hostinger xX @ Philip Rostron | Instil Product x @ Staging Offline x es) ONE ILLUMINATES x + € > G_— 2% _ hpanel.hostinger.com/websites/beige-ram-491105.hostingersite.com/order/order-usage Ch * a & ® 68 ¢ Oa;angeexk* & @ 9@ : BY HOSTINGER & Refer &eamup to $265 ( Ye askal) Q & Website name What will happen if | run out of inodes? Gy) ® Issues such as data loss, server restart, application crash, or scheduled tasks not running, can appear: To resolve the problem, try following the steps Home beige-ram-491105.hostin.. VW below. Websites Q Search Reduce inodes Locate the file(s) that are causing the issue 1 Free up some inodes on your account. This will be done by automatically After discovering the path, open the File Manager to locate and remove the ® 90 Dashboard cleaning up your temporary files. It won't damage your website. problematic files Domains Reduce inodes Discover the path =} Hosting Plan v So g 4) Emails Plan Details VV What else can | do? & Resources Usage More services Renew Disk Usage ® 90.9 GB 200 GB Files And Directories (inodes) Limit @ 634 170 600 000 Used Available Used Available x Upgrade Horizons @&@ Oo O88 : x oO Performance > a @ Used space @ Used inodes Email [4 Analytics °, F °, . ee space Free inodes marketing 45% ree Sp 106% reel 9 Security > Used Used >< < Ecomm @® Domains > ce [i] Website > Agents © Files > © Openclaw § Databases > Other resources (Live ) 6 hours 24 hours 7 days 30 days a 6} Advanced > (We) Hermes Agent ° 9 & 3S CPU © 1% 100 %o Memory @ 21 MB 3 072 MB Average Available Average Available

€ > GG M&S roosterca w Cr] Facebook | Mirjana. fy, My Tasks in my tee. 9 My Jobs @ YourDessgns-Conva S Google GR YouTube (BJ CopCut| Video Edt. I Morguefile free pho. @ Nitro Cloud «= History @ Practical PHP: Mast. @ Search Commands’ @ Lean HTML & CSS |. “ROOSTER = e — ve ~ ¥ | : & + @ p ~ ° “ “ e ry e f; ad ° . . G o* 6 | ~_ e oo" ee . . wv + - ; —~ ' . J/gr. * “= cs _ —% g- nema ¢ Gs > a ow - 4 - 1 Aare Langley PHORA J TTY BADASS ee — — . be - . . Pia -- aa . Va om HO — fix, b- ' a Om

CURRENT FREQUENCY: Client —> Mira / Ivan —> Arseni (Constant Verification & Approval) TARGET FREQUENCY: Client —> Operations & PM Lead —> Production Bench (Mira / Ivan / Tech) L_> Arseni (Premium Strategic Decisions Only) The next critical hire is not more creative execution talent. Adding another creator right now would simply multiply the number of communication edges pointing back to the center, compounding the bottleneck. Instead, the company requires a process-driven Operations and Administration Lead. This role must serve as a Strict triage mechanism to intercept non-billable tech support, formalize invoicing mechanics, and shield the execution bench from chaotic feedback loops. To measure the success of this transition. the agency must move away from lagging financial metrics and instead track leading network indicators on a monthly ledger: O The Founder Drag Ratio: Measuring the percentage of founder messages within individual project channels, with an explicit mandate to drive surfaces like the DD Website down from its current 26.2% friction level. O Direct-DM Gravity: Tracking the ratio of fragmented, private messages against transparent, project-specific channels to ensure interpretation work happens in the open. O Tracking Gap Variance: Auditing communication activity against tool logs to eliminate unmeasured labor anomalies, such as lvan's post-May tracking omission.

REALITY CHECK / 61 IVAN DIRECT DM MESSAGES MIRA DIRECT DM FOUNDER SHARE INVOICING FOUNDER DRAG CLEANEST DELEGATION SIGNAL STRUCTURE / 02 e I e Cll | | ent ce 1s not Mira and lvan are real capacity. but the graph still routes too much e meaning and approval through Arseni. Mohammed and Mujtaba forma In al nh technical/admin bench around hosting, CMS. ads, and support work. e The bottleneck is coordination overhead, not only praduction volume. ey el ee ARSENI DD WEBSITE REDESIGN IVAN Founder verification interpretation. approva: 1625 messages Mira 505, Wan 446 Arsen: 425. Gavid 219 Tracked labor: Mira lé4 17h Ivan 85.38h Senior creatvefwes proguction 155 45 vlausibbe inveice juUgment plausible measured Naurs acryss ali buckets with 85 38h an DU Website. FOUNDER EQGE STILL TOO HEAVY ee seers eee sce cececeeeeeeeeeee eee ee MIRA TECHNICAL/ADMIN BENCH MOHAMMED Account. creative coardination hub. 199 6? tracked Mohammed Mujtaba Hendra Riaan Support iayer fer hosting CMS ads, newsletters Rooster OL 45.32 Trackab: hours: technicalfadmin sipport hours across all buckets and tech issues Status must be verified because live evidence contlicts with older context

SCALABILITY / 04 Some work scales. The clearest health metric is founder drag: Arseni messages divided by fi al ié d total project/surface messages. Low drag does not prove profit, but e high drag warns that the accounting margin is prabably overstated One IIluminates David Martinez Invoicing 14.4% 38.2% 46.0% Best visible delegation pattern. Mira, lvan, Mohammed, and Small project, high founder share. It can look profitable in Non-billable operating surface. This converts routine business Mujtaba contribute while Arseni stays comparatively light. accounting while consuming interpretation and approval administration directly into founder drag. energy. LEAKAGE / 0S be fo re It Y¢ AC | ) e S t This is the missing layer in a simple revenue-minus-labor model. The jeak is not always paid contractor time. Often it is founder b ank interpretation, unpriced support. unclear ownership, and verification ° work that never becames an invoice line. Direct-message gravity Hosting and tech support Invoice verification 7.199 1,281 500 Ivan DM plus Mira DM contain thousands of High interruption count and weak billable visibility. Founder messages in invoicing/payment surfaces. This messages. Much of the work reality is hidden inside This is the classic high-stress, underpriced support is not strategy; it is a verification layer that must move person-to-person threads instead of project systems. surface. out of the founder node.

@ SPEEDTEST English v Apps Le SHARE RESULTS SETTINGS @ DOWNLOAD UPLOAD Ping @®197. & 200 200 ce) (CS (>) ls] eeeee eeeee eeee eeee GO Connections RATE YOUR PROVIDER EgoPvP Hosting Hetzner

@> AnyDesk [1] 1.454 185 542i... C2 iv) 1454185542 M@ This Pc x + € y a Vv @ Speed Test | Uji Kecepatan Inter + = o x 0 € CG) 6 https://www.cbn.id/id/speed-test a FY x : woe . rae . . = @CBN Q eID. WB Desktop @& Downloads J Documents 5% W Pictures (2) SPEEDTEST e O Music ® PING @® DOWNLOAD 4 r r _— me — € Google Drive (G:) ms Migs D A © TTER @® UPLOAD 's > .dropbax.cache ms Mbos 's > ~ _QUARANTINE - pending rev ras) | Beeline D eT SS A aS ‘ >“ Amazon $3 , CBN k > ° BACKUPS S.ngapore at =) h > Dropbox Database _ a v2 ee ls ce

© Dashhoard can Websites . . + Alsites S hR \ ClamAY is not available for shared hosting o earc esults accounts on Bluehost. It is designed for % AlAgents sew VPS and Dedicated servers where you have root access to install and configure © emai Other CMS antivirus tools, @ domains josephsaraceno.com For shared hosting, Bluehost manages the > Server sacurity and malware scanning on > | your behalf. If you want additional & Hosting protaction, you might consider SiteLock, which offers malware scanning and ig] Security How to View All Learning Resources security services compatible with shared hosting. © Billing Bluehost Websites Tab with If you need help setting up SlteLock or Enhanced Navigation Menu exploring other security options for your © Marketplace Bluehost has updated the shared hosting, just lat us know! D Websites tab in the Account © services Play Video Manager to provide a faster, Based on these resources. , cleaner, and more intuitive user experience with streamlined

" ‘ at ' — . afer a AV AV 5 a ont - he, yoke Se i ene ee ~AL E _. : r Rat 8 ke mae GANZER RALLY KATS New Mexico - 2023 = @ _ aS a ° i on mw . a ! 4 , . ! 4) | : = i : id are ~ \ HAND OF THE MAKER SLOWLY GOING FASTER 1960 - 1970 Lowbrow Customs

PROJECTS » David Martinez 2026 i 2 Proi P & Ceoiicrea: project3_hover.mp4 x Ofuwe BesonacHocts Tlonpoftio Mpeninyume sepcw a S oh 4: é oS: = s ed a oo a by = © Martinez_logo. °o Marting Ty patina: MP4 Video File (VLC) (mp4) ng @ project3_hover svg white. _. ; amp4 Npunoxerne: VLC media player | Viseverwrne... | aa Pacnonoxerme: H:\Dropbox\PROJECTS\David Martinez 2026\Code . Pasmep: 1,82 Mb (1 910 638 6ai7) @ project4.png O proje Ha micxe: 1,82 MB (1 912 832 Gait) yom Cospan: 3viona 2026 r., 18:22:55 Vismeren: Twona 2026r., 19:01:57 Orxpoit: 3ymona 2026r., 21:10:32 Arpu6ytet: [] Tomko utenme [] Cxperteit | Doyrwe... | re - ..™ .

@ This task is visible to its collaborators. Make public Pizzulli.com - Retainer 2026 ft Assignee Ti Tia x Due date (G) Feb 10,2027 x a Projects 1 + Q v HOSTING + CMS 2026) = Cl'erts with Retairer syster ~ No custom fields ‘'n this project Description + A $450 USD retainer, covering 6 hours of work, valid for 1 year starting from February 10, 2026. * The required work will take approximately 2 hours. * The remaining balance will be 4 hours, available for future use within the validity period. Additional work was added, hence 2.5 hours remaining on retainer

Draft Cosimo Pizzulli © $449.97 June 25, 2026 @ this is a DRAFT invoice. You can take further actions once you approve it. Learn more Create Approve draft Created: on February 24, 2026 at 8:04 PM GMT+1 Lest sent: Neve: Amceurt due: {12407 BILLTO invoke Number. 1603 Invoice Date: May 26, 2026 Cosimo Pizzulll if Cosimo Pizzulli Payment Due: June 25, 2026 Amount Due (USD): $449.97 310 393 9572 cosimo@pizzulli.com Items Quantity Price Amount Service Credit - Retainer 1 $450.00 $450.00 This retainer is covering 6 hours of work, valid for 1 year starting from February 10, 2026. 2.5 hours remaining on retainer